Careers

B2B Marketing Manager @ Keeyns

Written by Erik Crezee | 16/04/2025

We are Keeyns, a tax-tech scale-up and one of the fastest growing companies in the category. We have 20+ talented employees, based in the Netherlands, Portugal, the UK and the US. Our roots are in Brabant. So, it’s not only about building the best product and becoming the most successful one. Having fun together is important to us too. We have a positive mindset and we truly understand building this company is a team effort. 

 

About Us 

At Keeyns, we are transforming the way companies approach tax compliance. Our innovative SaaS platform enables multinational organizations to gain full visibility and control over their tax processes, helping them manage risk, drive efficiency, and ensure compliance. 

We're growing fast, and we’re looking for a strategic, hands-on B2B marketing manager to help scale our brand along with a dedicated in-house marketing team. If you’re excited about driving impact in a tech scale-up and working along with our in-house marketing and sales specilalists then we’d love to talk. 

 

Your Role

As B2B marketing manager, you will take ownership of Keeyns’ marketing strategy and execution. You’ll be responsible for our online and offline marketing channels, contributing to increasing the brand awareness, generating leads, and supporting the sales pipeline. 

This is a high-impact role with room to grow. You’ll have the opportunity to lay the foundations for a strong marketing function. 

You’re responsibilities:


  • Crafting and executing a marketing strategy that aligns with the company goals 
  • Leading and helping the marketing team (3FTE) for all of our GTM plans  
  • Managing and synchronizing marketing campaigns 
  • Align closely with Sales and Product teams to ensure consistency and impact across the full customer journey. 
  • Build and run demand-generation campaigns using account-based marketing (ABM) and automation tools. 
  • Reporting on marketing activities and outcomes to refine plans and maximize return on investment 
  • Developing a top-notch Sales Enablement toolkit 
  • You’ll be the owner of the marketing budget.

 

What you bring

 

Must Have:

  • Proven experience in strategic B2B marketing. Ideally within SaaS, software, FinTech, or a similar complex tech environment. 
  • Proficiency in digital marketing strategies and tools 
  • Leadership and project management abilities to oversee all marketing activities 
  • Ability to translate technical solutions into customer-focused messaging and value propositions. 
  • Strong experience in demand generation, lead nurturing, and go-to-market planning. 
  • Experience with Hubspot or other CRM software, and familiarity with other customer success tools/processes.
  • Strong analytical skills to measure marketing impact and ROI 
  • Experience with customer segmentation and targeting 
  • Excellent communication skills for crafting compelling messages 

Nice-To Have:

  • Hubspot experience 
  • Experience in international tax  
  • Previous marketing agency experience  

 

Why Join Keeyns?

You will contribute to making Keeyns the no. 1 Tax Collaboration Platform and you will get enough room to grow in an international environment. And there’s more:

  • A challenging and dynamic position in a growing team 
  • A pleasant working environment with plenty of room for personal initiative 
  • A good salary and employment conditions 
  • The opportunity to work parttime  
  • Team building activities 

 

Are you in?

Any other burning questions before you apply? Feel free to contact Erik Crezee, our CCO. You can get a hold of him by sending an email to erik@keeyns.com. Share your enthusiasm and resume and we will get in touch within 3 working days. 

 

Our selection process in a nutshell

It all starts with your application 🙂 The more you share about yourself and the reason you want to join Keeyns, the better! We aim to run the complete recruitment process in 2 weeks with 3 interviews before we know if we will make you an offer.

Ready to make your mark in the world of tax technology? Apply now and help us take Keeyns to the next level.